The topic: privacy and safety on the internet. Data is above all neutral and in itself harmless. But we have to realize that actively used data can control both machines as well as institutions and people. Can it also control our thoughts? We are on the verge of a new industrial revolution that will change how we drive cars, work, or spend our time. What are the positive and negative aspects of this new world of data that is inexorably surrounding us more and more?
To start, let’s ask ourselves a couple of questions: How does my digital content get created? What all can be done with it? Who can access it? The objective of the DATA SHADOW programme is to talk with participants and reflect on what data they are creating, for example through social networks, messenger applications, or video streaming services, and whether they realize who can find it and what they can use it for. We live in an era of remixing, post-production, an open universe of networking – data is omnipresent and easily used.